What happened

Rosaline Chow Koo, the founder of CXA, is launching a new insurtech platform called Covee.

The platform is emerging from stealth mode.

Covee is aimed at attracting boutique insurance brokerage firms in Singapore and the US.

Why it matters

The launch marks another venture from a founder already known in the insurance technology space, which may draw attention from brokers and investors watching the sector.

By targeting boutique brokerage firms in two markets, Covee appears to be positioning itself around smaller players rather than large incumbents, though the source does not detail how it plans to do so.

Key facts

Rosaline Chow Koo founded CXA.

Covee is launching out of stealth.

Covee is targeting boutique insurance brokerage firms in Singapore and the US.

What to watch next

Whether Covee discloses its product offering, funding or initial brokerage partners.

How boutique brokerage firms in Singapore and the US respond to the platform.

Sources