What happened
This week, several companies including Sunrise, Ajaib, and HiBob announced they had raised new funding, as reported by Tech in Asia.
The report notes that these names were among a broader group of firms to secure capital during the week.
Why it matters
The headline 'It's a long game' hints that these fundraising efforts are not about quick wins but about building for sustained growth. Investors appear willing to back companies that may take time to mature.
For startups, securing capital in any market cycle is a vote of confidence. The fact that multiple companies raised funds in the same week suggests a healthy pipeline of innovation and investor appetite.
Key facts
Sunrise raised funds this week.
Ajaib raised funds this week.
HiBob raised funds this week.
The source is Tech in Asia, published on September 5, 2026.
What to watch next
Further announcements from other startups that may have raised funds but were not named in the summary could reveal broader funding trends.
How these companies deploy their new capital will show whether they are indeed playing a long game focused on durability and market position.