What happened
NetEase has announced that its live-streaming platform, CC Live, will officially cease operations at 15:00 on August 31. In line with this shutdown, the product's servers and official website will be closed simultaneously.
The company has already disabled all download entry points and recharge channels for the platform. Users with unused recharge vouchers, such as C vouchers and gold ingots, will be able to convert them into NetEase universal points according to a set ratio.
Why it matters
The shutdown marks the end of CC Live's service, a move that follows a prior notice from NetEase. For remaining users, the conversion option provides a way to recover value from unused credits, though the platform itself will no longer be accessible.
This development reflects the ongoing changes in the live-streaming sector, where platforms are periodically discontinued or consolidated. Users are now faced with the task of redeeming their balances before the deadline.
Key facts
NetEase CC Live will formally terminate operations at 15:00 on August 31.
The platform's servers and official website will be closed at the same time.
All download entry points and recharge channels for CC Live have been closed.
Unused recharge C vouchers and gold ingots in user accounts can be exchanged for NetEase universal points at a proportion.
What to watch next
Users should pay attention to the exchange procedure for C vouchers and gold ingots, ensuring they complete any conversions before the shutdown time.
Observers may watch how NetEase handles the final days of the platform, including whether any alternative products are offered to former CC Live users.