What happened

Samsung Electronics Chairman Jay Y. Lee and SK Group Chairman Tae-won Chey are scheduled to travel to New York at the end of September 2026 for another meeting with Nvidia CEO Jensen Huang.

The trip comes as Washington presses South Korean companies to expand their investments in the United States.

Market attention is focused on the meeting because Samsung Electronics and SK Hynix are already undertaking large-scale US spending and could discuss further business cooperation on the sidelines.

Why it matters

This meeting highlights how US pressure on South Korean tech giants is escalating, potentially shaping their future investment strategies in America.

With both companies already pursuing major US projects, any additional business ties with Nvidia could deepen their involvement in the US semiconductor ecosystem.

Key facts

Samsung Electronics Chairman Jay Y. Lee and SK Group Chairman Tae-won Chey will meet Nvidia CEO Jensen Huang again in New York at the end of September 2026.

Washington is pressing South Korean companies to expand US investment.

Samsung Electronics and SK Hynix are already pursuing large-scale spending in the US and could discuss further business ties.

What to watch next

Whether the meeting leads to announcements of expanded US investment or new business partnerships with Nvidia.

How the South Korean companies respond to Washington's pressure in their public statements after the trip.

Sources