What happened

Tesla has reopened reservations for its long-delayed next-generation Roadster, according to Teslarati. Buyers are being asked for a $50,000 deposit, with the reservation page requiring an immediate $5,000 payment.

The reopening comes just days before an October 1 reveal event in Waco, Texas. The reservation process was first launched in 2017 and later paused when Tesla removed pricing from its website in 2021.

Why it matters

Reopening reservations signals that Tesla is moving the Roadster back toward a public sales process after years of delay. The timing, tied to an imminent reveal event, suggests the company wants to convert attention from that event into committed orders.

The deposit structure matters because it sets a high financial bar for prospective buyers, which could shape how much real demand the reservation numbers represent.

Key facts

Tesla has reopened reservations for its next-generation Roadster.

Buyers are asked for a $50,000 deposit.

The reservation page requires an immediate $5,000 payment.

An October 1 reveal event is planned for Waco, Texas.

The reservation process was first launched in 2017.

It was later paused when Tesla pulled pricing from its website in 2021.

What to watch next

Whether Tesla provides further details on the Roadster at the October 1 event in Waco, Texas, and whether the reservation terms change around that date.

How the revived reservation process compares with the one first launched in 2017, given the years of delay since.

Sources