What happened
Tesla is teasing an October 1 reveal for the new Tesla Roadster, according to Electrek.
The company posted a 'Go for launch' teaser image on Friday showing the electric hypercar bathed in rocket-launch lighting, with the date '10.01' stamped across it.
The tease comes nine years after Tesla first showed the Roadster prototype.
Why it matters
The teaser suggests Tesla may finally be moving the Roadster toward an official reveal after years of waiting since the prototype was first shown.
The 'Go for launch' framing and rocket-launch lighting appear designed to build anticipation around the electric hypercar.
Key facts
Tesla is teasing an October 1 reveal for the new Tesla Roadster.
The teaser image was posted Friday and includes the text 'Go for launch'.
The image shows the electric hypercar bathed in rocket-launch lighting with the date '10.01' stamped across it.
The tease comes nine years after Tesla first showed the prototype.
What to watch next
Whether Tesla confirms the October 1 reveal and provides more details about the new Roadster as the date approaches.